The Cinematic Book Trailer Company

What Isn't Felt

Is Forgotten

tm

You spent months or years on your manuscript.
Most authors lose their audience in 30 seconds with a bland stock-footage or AI trailer.

We provide the antidote:

The Conviction of Sensory Cinema

For Your Book Trailer

All documentary production work is in-person with a small crew. We connect to the deeper, human-level of your nonfiction book, filming you on location, the visuals and sound design thematically expressive of you and your message, the reason your book exitsts.

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— METHODOLOGY

Three pillars. One felt truth.

Every Cinematic Book Trailer is built from three disciplines working in concert — deep observation, visual psychology, and the science of sound.

Deep Observation

Discovery before direction

We pre-interview you to discover the core reason for why you wrote your book.

Like an ethnographer in the field, we follow up with an in-person interview and discover the visuals that place you into the theme of your book in your location.

II.

Visual Psychology

Emotion through lenses

We choose the right lenses for the emotional beats of your film, reflecting the themes of your book.

We shape the narrative so it speaks to your audience in the most compelling way.

III.

Neuroscience of Sound

What the body feels first

Sound design is half the film. We use the science of sound to engage your audience at a level beyond words.

We engage the body and the subconscious mind through what is felt.

Your book carries a conviction. Let it be seen, heard, and felt — before a single page is turned.

What Isn't Felt Is Forgotten

Kurt Lancaster documentary demo reel.

— ENGAGEMENT LEVELS — STRATEGIC INVESTMENT

TIER 1

The Legacy

Deeper connection for global brand positioning

$11,497*

A short cinematic documentary that focuses on the author's life journey turning point and how the book was born. The film that positions your book as a movement, not a product.

A Pure Cinema storytelling asset.

Includes:

Initial discovery call
Deep storyfinding call to find the heart of your and the book's journey
Narrative blueprint
Production schedule
Onsite filmmaking
Documentary cinema asset
Recommended media campaign
Timeline: 4 weeks from production to delivery

TIER 2

The Origin

Author authority and connection

$7,497*

A shorter cinematic documentary that focuses on the author's journey of the book from question to conviction.

Builds authority and deepens reader connection and loyalty before purchase.

Includes:

Initial discovery call
Deep storyfinding call to find the heart of the book's journey
Narrative blueprint
Production schedule
Onsite filmmaking
A documentary cinema asset
Recommended media campaign
Timeline: 3 weeks from production to delivery

TIER 3

The Social Hook

High impact social conversion

$4997*

A compelling social media asset book trailer that stops the scroll.

Designed to hook your potential readers for maximum conversion across social platforms.

Includes:

Initial discovery call to help shape the book's message
Narrative blueprint
Production schedule
Onsite filmmaking
Social media cinema asset
Recommended media campaign
Timeline: 2 weeks from production to delivery

*Travel costs may incur. This is negotiable.

— THE PROCESS

We create a cinematic style book trailer

Four steps, each building toward the moment your reader feels the book and

before they read the first page.

Story Mining

Deep discovery of the manuscript's Visceral Truth

Narrative Blueprint

Impacting the senses for emotional depth

Sound, light, objects, space. Every frame helps deliver your story.

We map a sound design to enhance the emotional depth of your book’s message. We engineer lens choices to make a deep connection with your audience.

You approve the blueprint before we proceed with filming.

We don't ask, "What's the book about?" We ask, "What belief does this book instill in the reader?"

We find the story beneath the story. We don't interview; we excavate, finding the conviction you spent writing in your book.

Filmming on Site

The Integration

Intentional, high-stakes production

Delivering the book cinema asset that builds your legacy

We film in the author's natural environment — office, home, the best field sites to build authentic moments. We don't direct; we discover with you.

We use ethnographic observation to reveal the deeper message of you and your book.

Multi-format deliverables optimized for every platform.

We don't just hand you a file. We provide a documentary style cinema asset for your book.

About Us

Kurt Lancaster, PhD and Stephanie Petrie are the team behind The Cinematic Book Trailer Company, focusing on high quality heart-reaching, cinematic nonfiction book trailers. Kurt is an award-winning documentary filmmaker. Stephanie Petrie is a best-selling author. They live in Flagstaff, Arizona.

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